ICC BASCAP and the Brand Protection Group Brazil partner to deter trade in counterfeit goods
ICC Albania2019-06-04T11:52:29+02:00On 20 May 2019, the International Chamber of Commerce (ICC) signed a Memorandum of Understanding (MoU) with the Brand Protection Group Brazil (BPG) to bolster cooperation in the fight against counterfeiting and piracy in Brazil. Signed on behalf of ICC’s Business Action to Stop Counterfeiting and Piracy initiative (BASCAP), the MoU serves as a guiding framework for cooperation between both parties to develop and implement programmes that will strengthen enforcement of anti-counterfeit laws and measures and raise public awareness of the related harmful impact. The objective of the MOU is to foster increased collaboration in the fight against counterfeiters that will benefit Brazil’s consumers